Digital Television and interactive multimedia services allow to generate targetted publicity and marketing campaigns by establishing a direct communication channel between a company or institution with its customers/users, increasing loyalty and earnings.

Also known as narrowcasting, digital signage, out of home media and corporate TV, the system consists of a network of high resolution screens that transmit corporate messages or high impact, dynamic, multimedia and interactive advertisements. It may be used in corporate communications, banks, schools, conventions centers, bars, airports, hospitals, stadiums, shopping malls, points of sale, store windows or bus, taxi and train stations.

We provide turnkey project solutions that include from taylor made multimedia content creation and adaptation, indoor/outdoor audio and video device installation, remote content management, to maintenance, technical support and audience measurement. In order to achieve message relevance, we conduct a study of our customers´ communications strategy and of the target audience, considering age, cultural background, marital status, etnicity, as well as factors like frequency and duration of visits, time of day, in order to program the best possible content that underlines the communication experience.

MIVTech can add innovative elements, like interactive screens, live news feeds and TV signal, data base connections, text messaging and Bluetooth application integration.